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7 Twenty-minute Book Marketing Tips That Will Sell Books

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Too frequently book promotion is seen as the grueling steps we must take in order to please our publisher, agent, or even just our spouse, who has helped us invest money into a self-published book. Book marketing services aren't always necessary, however. There are dozens of things you can do in twenty minutes or less. Added up together, these small tasks will soon round out your book marketing efforts and create a sizeable change in sales.

[1] Sell some autographed books! Autographed by Author at www.autographedbyauthor.com let's you sign up for $29.95 ($19.95 for each additional book) and then they send readers to your web site to buy the autographed book directly from you. They rank rather high in the internet search engines, so it will definitely bring you some new customers. Lots of authors don't realize how to sell books on the internet in a unique way. This is a simple way to start. If you chose to self-publish your book, it in as many of these autographed shops as possible.

[2] Update your Amazon.com information, especially the tags for your book so you aren't Amazon's thousands of authors asking, "How and where can I sell my books?" Go to your book's Amazon page and scroll down to "Tags customers associate with this product." Then add any tags you can think of that people would be putting into the search engines to find solutions to their problems. Remember, people usually search by their problems, not by the answers you provide. For example, instead of searching for "marriage" "relationship expert" they may be searching for "how to avoid divorce" or "spouse cheats." Soon you'll be an expert at how to sell books on Amazon.

[3] Don't steal pens-leave them! Carry a heap of pens in your purse, briefcase or car with your books information and web site. When you go into stores, pull one out to sign something your credit card slips and then leave it behind. Joining a book marketing network can help you think of book marketing ideas out of the box.

[4] Sign up for Google Alerts at www.google.com/alerts on any topics you should be kept up to date on. Particularly, be sure to take note of sites that are blogging about your topic and then go and comment on their postings, while introducing yourself. If you write articles on the subject they post on, let them know where they can get your articles and that they are welcome to reprint them. This is a great way to sell books online.

[5] Do you amazing quotes in your book that people should be highlighting? Hopefully you have at least a few nuggets! Google "submit quote" or "submit quotation" to add them to some quotation databases. You can also submit on at About.com's web site at http://quotations.about.com/library/bl/blform-Quote-Suggest.htm .

[6] What books are being talked about on National Public Radio and other syndicated book related radio shows? Visit http://www.npr.org/programs/ to listen to NPR shows. See this daily listing of books that have been featured on NPR at http://www.npr.org/books/index.html. See http://news.bookweb.org/mediaguide/673.html to see what authors have future events scheduled on NPR. Study what NPR says about pitching their show here: http://www.npr.org/about/pitch .

[7] Give your readers a call! It's easy and less expensive then sending a postcard to blast out a voice broadcast to people for just $.12 per call. One company, VoiceShot Outbound http://www.voiceshot.com offers 200 complimentary delivered calls. This is a unique and fun personal way to relate with people on your mailing list. When was the last time you received a phone call from your favorite author? I haven't yet, but it would sure get my attention!

When any book marketing idea comes to you that you don't have time to follow through on immediately, even if it seems silly at the time, be sure to bookmark the web site or write it down. When you have portions of free time chip away at a few fast ideas and soon your promotional efforts will sell your books!

About the Author

Send in your best book marketing tip. If it's chosen you will get a free ebook about promoting your book! Lisa has daily book promotional tips at You Can Sell More Books. Plus, sign up for the daily tips to help you sell books and you will be first in line when she needs reviewers of her latest ebooks (free copies!)


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