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Your Future Career in Fashion Photography

Author: DanFeildman
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Word Count: 593
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They are all around us. On posters, on television, in magazines. Ultra-thin models strutting along the runways of London, New York and Milan wearing the latest items from today's designers. Their petite figures and constant pouting are all around us. But who captures these images that completely surround us and tell us how to look? These images are the products of years of experience and study, manipulating the light and colour while considering the compostition to produce the most attractive images possible to display new fashion. They are the products of the fashion photographer.

Photographers like Mario Testino are just as celebrated as models and designers in the realm of fashion. They present high-fashion to the public and have the responsibility of representing it in its best light.

The glamorous lifestyle may be the outsider's perception of fashion photography, but reaching success is a truly testing process. This profession is ruthless, and without the focus of strength to persist, the competition will throw you to the side. With every famous photographer there are thousands of others earning nothing from their trade.

To get started in this competitive field you must obsessively study your craft. You can never stop learning, so keep absorbing everything you find, especially in fashion magazines. There are fantastic resources on the internet. You can find books on the subject at Amazon.com. The basic equipment you will need to start out is a good camera, some standard lighting equipment and a tripod. On any shoot, make sure you have extra film so you don't have to interrupt your flow. Research the different types of cameras and the unique looks they produce, as your choice of camera will affect the look of your work.

You really need to have a portfolio of your best work on you at all times. If a fashion editor shows any interest in you, they are going ot want to see what you can do. Clear, bright photographs give the best impression. 4x5" is a good format to present your work in, but if your work has been published you can take a copy of that too. If these are not an option then a decent quality 8x10" will do fine. Make sure you have at least 20 photographs in your portfolio and try to show your grasp of different styles. Provide proof of your skill in capturing full figure shots.

It is important to remember that jewellery is a part of fashion, so a partial body shot, for example a shot of a wrist watch on a well-formed wrist can be a good photograph to have. Make several copies of your portfolio and always have a few with you. When applying for a job, this will allow you to leave your portfolio behind without hindering you.

The internet is becoming a useful portal to display your work. Set up your own website with your portfolio online, and submit your photographs to online competitions. This will help get your work seen and a well-presented webpage can bring in a lot of clients.

Fashion editors are looking for character in your photographs. Develop your craft so you have the technical ability to express yourself in your work. There are a lot of great resources online to show you the basics of fashion photography. If this is your passion, don't give up on it. Success is possible, but you will have to work hard to earn it.

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